Brown Jim Essay Example | Topics and Well Written Essays - 1250 words

Brown Jim - Essay Example He played from the Cleveland Brown’s side from 1957 to 1965. He showed excellent skills and expertise in the game in his high school and university life that earned him more opportunities to get proper training and move ahead to playing for NFL. He is considered to be among the greatest running back players of all times. Due to his success in sports, he received All-American honors in football and lacrosse. His name has appeared in the Pro Football Hall of Fame, as well as US Lacrosse National Hall of Fame (Jim Brown Biography). An amazing thing about this player is that he retired at the age of 30 when he was at the peak of his career, yet he has been able to collect numerous awards and recognitions for his outstanding game. He has even set multiple records as a running back player for his team. 2. Life after Football After his retirement, he joined the film industry to pursue his career as an actor. He always believed in equal rights for all humans, irrespective of their rac e, religion or origin and this attitude even prevailed in the film industry. Due to this positive attitude towards equality, he got the opportunity to act in numerous films and performed the kind of work that had not been done by an African American actor before. He also directed and produced films in Hollywood. 3. Contributions to the Society Jim Brown has been a social activist and a humanitarian, who has made numerous contributions for the betterment of the societies. He was one of the few famous people of his times who realized the powers that they had- fame and fortune. He realized that he could use these powers for many valuable causes. One of his first endeavors was to help the African Americans who were struggling to start their own businesses to earn their livelihood (Simmonds). This endeavor was termed as Black Economic Union and the main aim of this effort was to make the African Americans self-reliant and to earn them a respectable position in the society. The law enforc ement agencies took this as a threat for the peace and security of the region since Jim Brown and his peers were perceived to aim for something harmful, rather than meaningful. The suspicion earned Jim Brown a place in the watch list of the FBI, but times have shown the world that Jim Brown meant nothing but good for the people. In 1966, Jim Brown and his associates got a major grant of over $ 1 Million from the Ford Foundation Grant (Jim Brown - NFL's Greatest) for the social cause. It has been recorded that over 400 African American benefitted from the monetary support and technical guidance provided by the respective establishment. In 1980, the humanitarian joined hands with an organization Vital Issues Project to help the ex-convicts (individuals who had completed their sentence in jails and prisons) (Brown). Such people require guidance and opportunities to earn their livelihood and become useful members of the society. Jim Brown’s efforts and reputation as a social refo rmer earned that company a respectable position in the market, due to which they were able to help greater number of such individuals to get back to their lives. The dedication of Jim Brown towards the cause of getting the ex-convicts settled in life, can be analyzed by the fact that 95% of the jobs at Amer-I-Can Foundation (Jim Brown’s non-profit organization) have been given to them (Jim Brown - NFL'

Cross Culture Marketing Essay Example | Topics and Well Written Essays - 2500 words

Cross Culture Marketing - Essay Example Cross- cultural marketing calls for markets to be conscious and sensitive to the differences in culture, and to respect the consumers' cultural rights in different cultures and in the marketing places. Marketers have to realize that consumer's deserve the right to their culture. Hofstede (2001) carried out studies in more than 100 countries and concluded that there are five basic value elements which are; individualism, uncertainty avoidance, masculinity/femininity, power distance and long term verses short term orientation that affects consumer's behavior. Thus, for the marketer to be conquerors in the cross-cultural marketing they have to create marketing mix which meets consumer's cultural values and norms. (Hofstede, 1991) This paper will deal with First Computers Inc. as a computer hardware and software company. The company manufactures, supports, develops and sells a wide variety of products and services including; PCs, data storage devices, network switches, software, computer peripherals etc. The paper will investigate the current business strategies used by the company to conquer cross- cultural business in two countries which are China and Germany examine cultural aspects in this two countries and analyze the ways the company is using to be succeed in its business. Due to modernization and advancement in technology, most businesses are beginning to explore international markets for better profits and opportunities. Cullen & Boteeah (2005) notes that, in the recent past trading has become increasingly global in some way because of the need to gather and increase the company's financial bases. Advancement in technology including communication efficiency and better international relations has contributed to the promotion of the international trade. Competition has however become a great challenge to the success of international trade but most companies are rising to the challenge, to achieve greater investments and better market opportunities in the international market. Other rationale reasons for venturing in global market for the company are; The computer hardware manufacturing industry has become one of the industries that have grown tremendously over a very short period of time. Thus it is possible to have the products from this company sell quite easily in oversees market. As Cullen & Boteeah (2005) observers computers have become a major attraction for an improved social life and also in the communication and technology arena. Computers have also become one of the most sorts after kinds of machines among the world population and any other sector in the world today. Coupled with the fact that the Chinese and Germany population are one of the largest and most sophisticated in the world, it is possible to achieve a very huge market share for this company compared to other countries with somewhat lower population. A description of the product/service; This company offers a wide variety of products including the manufacture, assembly, and maintenance of computers and other computer devices. The company has risen from being a retailer of used computers to become one of the improved companies in the sector. The company has been for the past two years getting recognition and that it believes it has met the needs for the domestic market and now it needs to explore the international market to China and Germany. The distinctive cultural difference(s) of the China and Germany